Hi,
I am doing a MaxDiff Case 2 (conjoint BWS) study and already collected the data. I understand that BWS does not allow interactions between levels of attributes but we can include interactions with other coefficients like age, gender ..etc.
My questions are:
1- How can these interactions in the logit analysis of the Lighthouse Studio program?
2- How can I discover the coefficients that produce significant interactions from the once that do not?
3- If I added weight of let's say by gender, how can I interpret the results?
Note: I have conducted the Latent Class analysis and HB for the data but I need to perform the aggregate equivalent too for general comparison as this is an academic study.
Regards'
Ahmed